Oklahoma Watch, a not-for-profit news organization, relies on donations and sponsorships to sustain its activity. That activity as well as the donors and sponsors are highlighted each year through an annual report available from the Oklahoma Watch website. All the reports included here carry similar colors and typographic treatment to reflect the Oklahoma Watch brand appropriately. The unique opportunity was presented to provide similar information year after year (financial charts and donor lists, for example) while maintaining a fresh approach within the established visual language. Each year’s report built and improved upon the previous year’s.