Easter 2018 – Putnam City Baptist Church

Branding Easter through drama and visuals.

Created For:

Putnam City Baptist Chruch

Project Details:

Print & Digital Advertisements
Printed Bulletin, 11×17″ tri-fold with a metallic gold spot color accent
Street Banners
Animated Introduction

Software:

After Effects, Premiere, InDesign, Photoshop, Illustrator

In 2018, Easter (aka the church’s equivalent of the Super Bowl) fell on April 1 – April Fool’s Day. The creative team put together a concept centered around the idea of fool’s gold. The theme was carried through a series of advertisements that appeared locally in print and digital formats. The weekly bulletin was upgraded to an oversized glossy tri-fold piece with a metallic gold accent color added. Finally, a dramatic service bumper was created to kick off the day with a bold sensory experience that was well-received. 

Click the thumbnail images below to see detailed samples of this project.

Click the thumbnail images below to see detailed samples of this project.

Easter Bulletin – Outside

Easter Bulletin – Inside

Invitation Card – Front

Invitation Card – Back

Print Ad

Digital Ad

Digital Ad

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